China marketing | HnE China Marketing

Jul 17

Songmont: Distinctive Marketing Strategies of a Chinese-Owned Brand

Songmont, a Chinese-owned luxury bag brand, has crafted distinctive marketing strategies to dominate the Chinese market.

Jun 18

WeChat Marketing for B2B: How to use WeChat for Business

Explore the power of WeChat (Weixin) Marketing for B2B in our comprehensive guide.

Sep 6, 2023

How Can B2B Companies Achieve Refined Customer Acquisition in China through Optimal Marketing?

As we all know, B2B enterprises may face the following difficulties when engaging in China marketing: A small target audience with a high...

Jun 21, 2023

How to choose the right influencer for your company in China?

Here are some tips for selecting your desired KOL for your further KOL marketing campaign!

May 31, 2023

What are the key success strategies for leveraging Red (Xiaohongshu) marketing in China market?

First of all, Why Red marketing? Red marketing (Xiaohongshu marketing or Little Red Book marketing) has gained significant popularity due...

May 18, 2023

After officially ‘unblocked’ from Covid, What’s the opportunities in China? It's time to prepare!

Since the relaxation of the 'zero-Covid' policy in December 2022, China has been making steady progress in recovering from the adverse...